Private label manufacturing in India for Australia brands.
Build and grow your own personal care brand in Australia, made in India. We coordinate product development, manufacturing, packaging and export so you own the brand and we handle the supply.
A competitive base for Australian own brands.
Australia is a high income market with a strong preference for well documented, compliant imports and a sizeable South Asian community, and ECTA has made Indian sourcing markedly more competitive. For a brand owner that means competitive unit economics and room to differentiate on product and packaging, supported by the India–Australia ECTA, in force since 2022, which removed or is phasing out tariffs on the large majority of Indian exports ECTA has sharpened Indian pricing against established suppliers, and Australian buyers reward compliance and consistency over the lowest quote.
Because we build and run our own consumer brands as well, we approach your private label the way we approach our own, product first, with packaging that earns its place on a Australian shelf.
Where we can build your brand.
Feminine care, baby care and adult incontinence all sell through supermarket and pharmacy chains, with private label a clear growth area.
Made ready for Australia.
A private brand has to satisfy its home market from day one. ACCC consumer product safety rules, TGA oversight only where a product makes a therapeutic claim, and clear country of origin and ingredient labelling We help get specifications, artwork and documentation right for Australia so your first order is launch ready, not a compliance project after the fact.
From artwork to arrival.
We develop packaging that is attractive, clear and production feasible, then coordinate manufacturing and export. Shipments typically route through Melbourne, Sydney, Brisbane and Fremantle, with around two to three weeks by sea from the west coast of India. See our packaging development service for how artwork becomes a finished pack.
Brand owners we work with in Australia.
We work with importers, supermarket chains, pharmacy groups and own brand owners building their own labels, across Sydney, Melbourne, Brisbane and Perth and beyond. Tell us the brand you want to build and the market you are building it for, and we will map a route from first sample to repeat supply.
Tell us what you need landed, and where.
Share the product, volumes and destination. We reply with a workable path, indicative terms and next steps, through one accountable commercial relationship.
